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Hot on the heels of BMW Motorrad, Pierer Mobility’s KTM, Husqvarna and GasGas brands have pulled out of participation in trade or public-facing shows for the rest of this year — including Intermot at Cologne and EICMA in Milan. 

Pointing out the obvious Covid-19 infection issues, it says: “Such events are currently at risk due to the uncertainty surrounding public gathering restrictions in most countries. These indoor shows see hundreds of thousands of visitors gathering in enclosed spaces for a period lasting days and even weeks.”

KTM chief marketing officer Hubert Trunkenpolz (pictured) added: “Trade shows are key business milestones for the entire motorcycle industry but given the situation, public health and the welfare of our staff are higher priorities over the coming months. We have taken this course of action with a great deal of thought and, as a company, KTM would be pleased and interested if show promoters — EICMA in particular — would consider moving dates to 2021, where we hope and expect the situation to be settled and back to normal.”