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Alpinestars is commemorating its 50th anniversary year by publishing a full-colour hardback book documenting five decades of “pioneering and innovation in motorsports and beyond”.

Alpinestars One Goal. One Vision. 50 Years charts the company’s beginnings in Northern Italy to global leader in technical apparel, protection and footwear for motorcycling, auto racing, action sports and lifestyle clothing.

The 256-page book is described as a compelling journey, with contributions Kenny Roberts Sr, Randy Mamola, Rick Johnson, Jimmie Johnson, Michael Schumacher, Mick Doohan and Jeremy McGrath, as well as veteran motorcycle journalist Chris Jonnum.

Available online now for $45 (excluding shipping), Alpinestars One Goal. One Vision. 50 Years, would make an ideal Christmas present for fans of motors and action sports everywhere.